The Nonprofit Leader

The Nonprofit Leader

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The Nonprofit Leader
The Nonprofit Leader
Uncomfortable Truth #3:

Uncomfortable Truth #3:

Passion alone is not enough to run a nonprofit.

Sam Wheatley's avatar
Sam Wheatley
Mar 24, 2025
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The Nonprofit Leader
The Nonprofit Leader
Uncomfortable Truth #3:
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Heart gets you started. Systems help you last.

Many of us entered nonprofit work for the right reasons—deep care, a clear mission, a desire to make something better in the world. That kind of passion is the fuel that keeps movements going.

But here’s the uncomfortable truth: passion alone isn’t enough.

In the early days, it’s common to run on grit, goodwill, and a lot of duct tape. And to be honest, that works for a while. But over time, what sustains a nonprofit isn’t just the strength of its mission—it’s the strength of its operations.

Caring deeply isn’t a substitute for leading wisely.

This truth isn’t meant to shame anyone. In fact, it’s something many of us had to learn the hard way—while on the job, in real time, with lives and livelihoods on the line.

Let’s talk about what that journey looks like.

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